What does "DOOH (Digital Out-of-Home)" mean?
Außenwerbung auf digitalen Screens — Cafés, Shops, Bahnhöfe, LED-Displays im öffentlichen Raum. Unterschied zu Online: kein Cookie, keine User-ID, sondern Standort + Zeit als Targeting.
„DOOH (Digital Out-of-Home)" at adyoutiser
This definition is tailored to the self-service DOOH context of adyoutiser. We give you the numbers we actually measure — no industry averages from decade-old studies.
20 real screens · Vienna, Bratislava & Amstetten · from €2 · one day is enough. If you want to understand this term in context of a real campaign: start the booking flow or use the pricing calculator.