Business by business
Find your business in the table, then read the matching section below. The location tips refer to the real adyoutiser spots in Vienna (Donaukanal, Handelskai, Innere Stadt) and Bratislava (Staré Mesto).
| Business | What matters | Fitting location |
|---|---|---|
| Restaurant, café, bar | Proximity + time (before lunch/dinner) | Donaukanal, Handelskai |
| Salon, beauty, nails | Local neighbourhood, regulars | Screen near you |
| Realtor, real estate | Neighbourhood relevance, trust | Screen in the target district |
| Gym, yoga | Morning + early evening, proximity | Screen near you |
| Retail, shop | Footfall, opening hours | Nearby high-traffic spot |
| Event, opening | Short-term, high traffic | Central screen + one near the venue |
| Clinic, practice, services | Local, all-day, trust | Screen near you |
| Online shop, local D2C | Awareness in the real world | Central high-traffic screen |
Restaurant, café & bar
Guests decide spontaneously and nearby. A screen on the Donaukanal or Handelskai running before lunch and dinner reaches people who just got hungry and want a short walk. Show an appetising photo or a short video of your plate — that is enough.
More: Is DOOH worth it for restaurants?
Salon, beauty & clinic
These businesses live on the neighbourhood and on trust. The biggest reach is not what counts — proximity is: a screen in the same district reminds exactly the people who can actually book afterwards. Run it all day, with an early-evening focus when appointments get planned.
Realtor & real estate
Realtor advertising works through neighbourhood relevance. Instead of scattering across the city, you advertise where you sell or rent — people connected to the district see you again and again and tie your name to their area.
Event & opening
Here timing is everything. Because the minimum booking is 1 day and your ad goes live in 5 minutes, you run it exactly in the days before — a central high-traffic screen for reach plus one near the venue. Then just let it expire.