What does screen advertising cost? From €2.
Transparent day prices for digital out-of-home advertising (DOOH). No agency markup, no hidden fees, minimum order €2.
- Minimum order €2
- No agency markup
- Price visible before payment
Live- €1.08
- per screen and day, from
- 20
- screens · Vienna, Bratislava, Amstetten
- 5%
- ad tax on Austrian screens
- €2
- minimum order per booking
DOOH advertising costs from €1.08 per screen and day at adyoutiser, at the smallest ad share. You pay screens × ad share × days × day rate; Austrian screens add 5% advertising tax. Minimum order €2, one day is enough, no agency commission. The 20 screens in Vienna, Bratislava and Amstetten show their day price before you pay.
In one sentenceIn Bratislava you put your ad on a real screen from €2 — no agency, no minimum term, live in 5 minutes. Operator-network screens: within 24 h.
How the price is calculated.
One formula. No hidden tiers.
- Screen day rate
Each screen has a full day rate — currently from €1.08 to around €38.68 at 100% ad share, set by the screen operator.
- Share-of-Voice %
You pay only for your share. 10% SOV = 10% of the full rate. 100% = exclusive screen time.
- Number of days
Day-by-day billing. 1 day minimum. No monthly packages. No contract.
- Austrian ad tax
For Austrian screens (Vienna, Amstetten): +5% ad tax (Werbeabgabe). Bratislava: not applicable.
adyoutiser vs. the old way.
Same screens. Different process. Very different prices.
- Minimum spendadyoutiser: €2Ad Agency: Custom quote
- Booking timeadyoutiser: < 5 minutesAd Agency: Days to weeks
- Agency requiredadyoutiser: No — self-serviceAd Agency: Recommended
- Contract termadyoutiser: None — day-by-dayAd Agency: Weeks / months
- Price transparencyadyoutiser: Live on screenAd Agency: Quoted on request
Hidden costs? None.
- Day rate from €1.08Depends on the screen and ad share. Find the exact value in the DOOH calculator.
- 0% agency commissionDirect-to-screen. No middleman, no hidden margins.
- +5% ad tax (AT)Required by law for Austrian screens, shown transparently, remitted automatically.
Example based on the average Vienna live-network day price (€16.30 at 100% ad share).
Your questions answered.
About costs, SOV, ad tax, and minimum spend.
What does DOOH advertising cost per day?
Minimum: €1.08 at the smallest ad share on the cheapest screen. Maximum: around €38.68 per day at full ad share on a high-traffic screen. You see the exact price per screen before booking.
Is there a minimum booking period?
No. 1 day is the minimum. Price = SOV% × screen day rate. No monthly packages.
What is the Austrian ad tax (Werbeabgabe)?
5% federal tax on advertising in Austria. Added automatically for Austrian screens. adyoutiser reports and remits it — nothing for you to do.
Do prices vary between screens?
Yes. Each screen has its own day rate, currently between €1.08 and around €38.68 at full ad share. You see the exact price before booking.
What does a full day on a screen cost?
At full ad share (100%) the day price currently runs to around €38.68 on the most expensive live-network screens — see the exact value per screen in the calculator or at checkout.
Is there a volume discount?
Longer bookings trigger an automatic volume discount at checkout. You see the exact benefit for your dates directly in the cart, before you pay.
Does VAT get added?
Yes. Statutory VAT is added on top of the net price shown and is itemised at checkout.
Why doesn't adyoutiser show a CPM?
Because we sell real airtime shares, not estimated contacts. You see the actual day price per screen, not a calculated cost-per-thousand figure.
See
prices live.
Use the calculator or pick screens directly.