Outdoor advertising Vienna: poster & City Light vs. digital screen.
Printed or a file. Weeks or one day. The whole surface or a share of airtime. Here is the comparison.
- Poster · City Light · screen
- 11 outdoor screens
- From €2, one day
OutdoorsOutdoor advertising in Vienna comes printed — posters, City Lights — and digital, on screens. A poster hangs for a fixed period and the creative is printed. A screen shows your creative as a file in rotation with others, booked by the day and swappable any time. We run the digital side: 16 screens in Vienna, 11 of them outdoors. From €2. One day is enough.
Poster & City Light vs. digital screen
Prices are net plus the 5% Austrian advertising tax — shown as its own line in the cart; the final price includes it.
- CreativeDigital screen (adyoutiser): A file (image or video), swappable any timePoster / City Light: Printed, a change means a reprint
- Lead timeDigital screen (adyoutiser): Minutes (own player) to 24h (operator screen)Poster / City Light: Print and posting date
- RuntimeDigital screen (adyoutiser): From 1 dayPoster / City Light: Fixed periods, usually by the week
- SpaceDigital screen (adyoutiser): A share of airtime, in rotation with othersPoster / City Light: The whole surface, yours alone
- BookingDigital screen (adyoutiser): Online, yourself, from €2 minimum orderPoster / City Light: Usually via sales team or agency
- ProofDigital screen (adyoutiser): Every play counted (screens with own player)Poster / City Light: Depends on the provider
Posters for the whole city. A screen for the one place.
Classic outdoor advertising is strongest when you want city-wide presence, need large formats and one creative runs unchanged for weeks.
The digital screen fits when it is about specific places, a few days, or a creative that should change. Our 16 Vienna screens sit in five districts: 11 outdoors at the Donaupier and Franz-Josefs-Kai, 5 indoors.
Questions about outdoor advertising in Vienna
Poster or digital screen — what is the difference?
A poster or City Light carries a printed creative and is yours alone for the booked period. A digital screen shows several advertisers in rotation; you book a share of airtime by the day and swap the creative without reprinting.
When does classic outdoor advertising fit better?
When you want city-wide presence, need large formats, or want one creative to run unchanged for weeks. Booking usually runs through the provider's sales team or an agency.
When does a digital screen fit better?
When you want to reach specific places, start at short notice, need only a few days, or want to swap the creative. With us: 16 screens across five districts, from €2 minimum order, one day is enough.
Are your screens really outdoors?
11 of 16 are outdoors: 10 at the Donaupier (1020) and one at Franz-Josefs-Kai near Schwedenplatz (1010). The other 5 are indoor screens.
How fast does my creative run?
On the 12 screens with our own player, about 5 minutes after payment and AI review. Operator screens go live within 24 hours.
How is the advertising tax handled?
Prices are net plus the 5% Austrian advertising tax — shown as its own line in the cart; the final price includes it.
Try digital.
From €2. One day is enough.
No print, no posting date, no agency.
Related guides
Everything we know about DOOH advertising in Austria & Slovakia, in plain language.
DOOH advertising in Vienna
16 real screens in 5 districts. From €2, one day is enough.
Guides — advertising & location
Plain-language guides: how to start, what to upload, where your ad gets seen.
Where should I advertise?
The 5 criteria to find the right screen — footfall, audience, proximity, time.
Which location fits my business?
Restaurant, salon, realtor, gym, event: where your customers walk by.
Run your ad the right way
From idea to live in 4 steps — plus the most common beginner mistakes.
Does anyone actually see my ad?
See in real time that your spot runs. What screen ads do — and don’t.