What does an advertising screen cost for my shop?

The question has two parts: the software and the device. We keep them apart, because most vendors blend them.

Software: €0. No monthly fees. No setup cost. No minimum volume. The ads booked in the unsold time pay for it.

• Device: depends on what you have.
• You already own a screen — then starting costs you nothing.
• You need a player — Linux player, €249 net, available now.
• You wait — TV stick with a free app, €79 net, late 2026.

What you get. The screen shows your menu, your offers, your opening hours. That costs you nothing. Booked ads run in the unsold time, and you keep 30–60% of net ad revenue, depending on your ad share.

What else belongs in the bill. You pay power and internet. Mounting too. The contract runs 12 months and then renews for 1 year at a time, cancellable up to 3 months before it ends.

Other vendors charge you a monthly fee per screen. We do not.