The question has two parts: the software and the device. We keep them apart, because most vendors blend them.
Software: €0. No monthly fees. No setup cost. No minimum volume. The ads booked in the unsold time pay for it.
- Device: depends on what you have.
- You already own a screen — then starting costs you nothing.
- You need a player — Linux player, €249 net, available now.
- You wait — TV stick with a free app, €79 net, late 2026.
What you get. The screen shows your menu, your offers, your opening hours. That costs you nothing. Booked ads run in the unsold time, and you keep a share of net ad revenue, depending on your ad share.
What else belongs in the bill. You pay power and internet. Mounting too. The contract runs 12 months and then renews for 1 year at a time, cancellable up to 3 months before it ends.
Other vendors charge you a monthly fee per screen. We do not.