What is DOOH — and where is it in Austria?
DOOH stands for Digital Out of Home: advertising on digital screens in public space — the digital subset of classic outdoor advertising. In Austria, DOOH runs on LED screens at high-footfall locations: promenades, commuter flows, the inner city.
adyoutiser is live in Vienna today and says openly where: 14 screens across five districts — 1010 Innere Stadt, 1020 Leopoldstadt, 1060 Mariahilf, 1080 Josefstadt and 1090 Alsergrund. We do not claim "1000+ premium locations". From Q3 2026 we expand into Lower Austria. Until then you book real, personally audited inventory — not a PDF media plan.
What does DOOH in Austria cost?
From €2. You buy a share of airtime (Share of Voice). No minimum budget, no annual contract, no setup fee. Austria adds a 5% advertising tax — we show it, calculate it automatically, and remit it. You see the final price before payment.
DOOH locations in Austria
- DOOH Vienna — 14 screens across five districts (live)
- 1010 Innere Stadt — Franz-Josefs-Kai (1,114 daily contacts)
- 1020 Leopoldstadt — Handelskai + Drive Company (~11,100 contacts)
- 1060 Mariahilf — Mariahilferstraße 125 (~50,000 contacts)
- 1080 Josefstadt — Josefstädter Straße 99 (~36,000 contacts)
- 1090 Alsergrund — Julius-Tandler-Platz 10 / Franz-Josefs-Bahnhof (~43,000 contacts)
- Lower Austria (from Q3 2026): St. Pölten, Krems, Wr. Neustadt, Baden →
DOOH by industry in Austria
Screen advertising works for local businesses with foot traffic. No minimum volume, from €2. Industry guides with concrete examples:
- DOOH for restaurants, cafés & bars
- DOOH for salons, barbers & beauty
- DOOH for realtors
- DOOH for gyms & yoga studios
- DOOH for events
- DOOH for online shops & D2C
- How the marketplace works — like Airbnb for screens
Live in 5 minutes
- Upload creative (JPG, PNG, MP4 — max 1080p)
- Pick a screen — city, district, photo, map
- Set SOV share + duration
- Pay — advertising tax included, then live