In short: A screen in your shop or cafe earns roughly €30-80/month at a quiet location, €100-250 mid-range, and €250-500+ at a busy spot. You keep 25-50% of every booking (your share rises the less ad time the platform uses). Payouts run via Stripe. The number swings with foot traffic, location and fill rate, so treat any figure as a range, not a promise.
The honest answer first: it is a range, not a fixed payout
Most "earn money with your screen" pages quote one big number and hope you do not ask questions. We will not. A screen on adyoutiser earns somewhere between €30 and €500+ per month, and where you land inside that range depends almost entirely on how many people walk past it.
The three honest bands look like this:
Low (~€30-80/month): a side street, a small shop, off-peak hours, a screen that is on for part of the day.
Mid (~€100-250/month): steady foot traffic, a cafe or retail floor in a decent location, the screen running most of the day.
High (~€250-500+/month): a busy spot with thousands of daily passers-by, full opening hours, advertisers competing for the slot.
Nobody can promise you the high band. Anyone who does is guessing. What we can do is show you exactly how the math works, so you can estimate your own venue.
What you actually keep: the rev-share
You keep 25-50% of every booking placed on your screen. The split is a sliding scale: the more of the screen's airtime you fill with your own content (your menu, your offers, your events), the smaller your cut of the paid ads — because there are fewer paid ads to sell. Hand the full ad time to the marketplace and your share is at the top of the range.
A worked example. Say advertisers book €300 of campaigns on your screen in a month and you are on a 40% share. You receive €120. The remaining €180 covers the advertiser-facing platform, payment processing via Stripe, and (for Austrian bookings) the 5% Werbeabgabe that is calculated and remitted automatically — you never touch a tax form for it. You can read the full mechanics on the partner page.
This is a marketplace, not a rental. You are not paid a flat fee to hang a screen on the wall. You earn a share of real ad revenue, which means a busy screen earns more and a quiet one earns less. That is the trade.
What drives the number: foot traffic, location, fill rate
Foot traffic is the biggest lever. An advertiser pays for eyeballs, and eyeballs come from people walking past. A screen seen by a few hundred people a day will book far less ad spend than one seen by several thousand. For reference, our Vienna flagship screens around Schwedenplatz and Marina Wien sit in front of roughly 12,000 daily viewers — that is the kind of location that fills the top earning band.
Location sets the price per thousand views. Our CPM floor starts at €9 and runs higher for premium spots. A high-CPM location earns more per booking even at the same traffic, because each campaign pays more for the same airtime.
Fill rate is the third lever, and the one people forget. Earnings only happen when advertisers actually book your slot. A brand-new screen in a small town fills slowly; a screen in a busy district near other booked screens fills faster. Today the network is Vienna and Bratislava only (Niederösterreich follows in Q3 2026), so a screen inside those two cities fills faster than one far outside them. You can see the live inventory on the screens page.
A worked example for a real cafe
Let us run an illustrative example, not a case study — we will not invent a customer.
Imagine a cafe on a busy Vienna street, screen on 10 hours a day, roughly 1,500 people passing the window daily. The owner keeps 30% of their own airtime for daily specials and lets the marketplace sell the rest.
Advertisers book, say, €250-350 of campaigns across the month (a mix of one-day runs and longer flights — the campaign minimum is just €2, so even tiny local bookings add up).
At a 40% partner share, the owner receives €100-140 that month.
A slow February might dip to €60. A busy December with events nearby might clear €200.
That is the mid band in practice: real money, not life-changing money, paid for a screen that was already on the wall. Want to sanity-check the advertiser side of the same screen? The DOOH calculator shows what a campaign costs from the buyer's view, which is the revenue your share comes out of.
How and when you get paid
Payouts run through Stripe, in euros. You connect a Stripe account once, and your share of bookings is transferred to your bank — no invoices to chase, no quarterly review with a man in a quarter-zip. Advertisers pay upfront when they book; your cut is settled and paid out on a regular cycle rather than left sitting on a platform balance.
There is no lock-in and no minimum payout threshold to clear before money moves. If a screen earns €34 one month, you get €34. The model only works if it is honest at the small end too.
The honest catch: variability and the early stage
adyoutiser launched its current platform in April 2026 and the company was founded in 2025. We are a small, bootstrapped team, the network is currently around 20 screens across Vienna and Bratislava, and ad demand is still growing. That has two consequences for you.
First, a new screen may earn little in its first weeks while it gets demand. Second, your number will bounce month to month — seasonality, local events and how many advertisers are active all move it. Compare that to the old way of monetizing a screen: a media owner contract with minimum terms, slow reporting and a slice of revenue you never really see itemized. Here you see every booking on your screen and the share it pays. For a deeper read on the share-of-voice mechanics behind the price, see how share of voice works, and for the other side of this question check making money with a screen in your shop.
FAQ
How much can I realistically earn per month?
Roughly €30-80 at a quiet location, €100-250 at a steady mid-range spot, and €250-500+ at a busy high-traffic location. The figure depends mostly on how many people pass your screen, so treat it as a range. A new screen often earns less in its first weeks while demand builds.
Do I have to buy a screen?
No. This is bring-your-own-screen. If you already have a display in your venue, you connect it and start earning a share of ad bookings. You are not renting hardware from us and there is no setup fee to clear before payouts begin.
How much of each booking do I keep?
Between 25% and 50%. The split is a sliding scale: the more of the airtime you fill with your own content, the smaller your share of the paid ads, simply because there are fewer paid slots to sell. Give the marketplace the full ad time and your share sits at the top of the range.
How and when do I get paid?
Through Stripe, in euros, to your connected bank account. Advertisers pay upfront when they book and your share is paid out on a regular cycle. There is no minimum threshold — a €34 month pays out €34.
Do I have to deal with the advertising tax myself?
For Austrian bookings the 5% Werbeabgabe is calculated and remitted automatically; you never file it. In Slovakia there is no advertising tax, so it does not apply to Bratislava screens.
Where are screens live right now?
Vienna and Bratislava only. Niederösterreich follows in Q3 2026. A screen inside those two cities fills with bookings faster than one far outside them because that is where the advertiser demand is. You can check current inventory on the screens page.
Can I still show my own content?
Yes. You can reserve part of the airtime for your own menu, offers or events. The trade-off is that reserved time is not sold as paid ads, so a larger own-content share lowers your cut of the paid revenue.
Is there a contract or lock-in?
No lock-in and no minimum term. You earn a share when advertisers book your screen, and you can stop whenever you want. Compare that to a media owner contract with fixed terms and slow quarterly reporting. To start, see the partner page.
